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      by Peter Grant/Grant Communications



Folder Strategies


Particularly for larger sites, what will the folder and file management strategy be in terms of organizing the assets of a site?

Our average is 8 web folders including 500 to 800 unique files...

Typical Server Folder Strategy:

Simple Website

  • Backup
  • Masters
    • Old Masters (first site design)
    • Received Art (from client and/or agency)
    • Purchased Art (including invoices, proof of payment to outside sources)
    • Scans (Any raw high resolution images before export)
    • Working Masters (Actual site design masters)
  • WWW (Root directory for as many HTML files as possible; Search Engines)
    • Images
      • Headers
      • Photos
    • Nav

Plan your content around search engines, including file names, descriptions and key phrases for each page...

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